
TransforMe‑TV‑Transformable‑Television
TransforMe‑TV‑transformable‑television has won the Winner award in the Home‑Appliance category of the Shop! Design Awards. The competition evaluates entries across five dimensions: innovative‑mechanical‑acoustic‑structure, human‑aware‑smart‑sound‑field‑technology, off‑mode‑integrated‑aesthetics, human‑machine‑interaction‑logic and residential‑space‑adaptation. Award‑winning products represent cutting‑edge design standards for high‑end household‑televisions. Designed by Shenzhen Tevii Intelligent Technology and manufactured by Dreame Technology (Shenzhen) Co., Ltd, it addresses TV‑industry‑pain‑points: fixed‑sound‑field and obtrusive external‑speakers ruining interior‑looks. Equipped with retractable‑rotating‑speaker‑mechanism, AFS active‑following‑sound‑field and millimeter‑wave‑radar, it balances dynamic‑audio‑experience and minimalist‑home‑aesthetics when powered‑off.
Design Concept & Structural Features
Integrated bilateral retractable‑rotating‑speakers extend outward and adjust angles during playback, overcoming acoustic‑limitations of built‑in‑tv‑speakers. AFS active‑following‑sound‑field paired with millimeter‑wave human‑detection‑radar tracks viewer‑positions in living‑room. Speakers dynamically redirect audio‑beams to deliver balanced surround‑sound for every seating‑spot instead of only the central‑sweet‑spot. Speakers retract automatically at power‑off for nearly bezel‑free clean‑appearance without protruding‑hardware, compatible with modern and light‑luxury interior‑styles. Professionally‑tuned audio‑visual‑coordination optimizes sound‑modes for movie‑watching, drama‑streaming and music‑playback to deliver home‑cinema immersion. Extensive reliability‑tests validate rotating‑retracting‑mechanism for long‑term frequent‑household‑operation. Full‑set smart‑tv‑functions including media‑entertainment and smart‑home‑linkage are retained; transform‑mechanism does not compromise core‑tv‑usability.
Exploration of Design Value
Combining retractable‑rotating‑acoustic‑mechanism, millimeter‑wave human‑tracking‑sound‑field and off‑screen‑hidden‑form‑factor, the product breaks the stereotype of static‑screen‑and‑speaker‑televisions, reconciling surround‑audio‑performance and living‑room‑interior‑aesthetics. This award marks integrated innovation among home‑viewing‑pain‑points, mechanical‑acoustic‑breakthrough and domestic‑space‑aesthetics, delivering references for next‑generation high‑end smart‑large‑screen‑TV‑development. Going forward, the R&D team will keep advancing dynamic‑acoustic‑mechanisms, human‑aware‑audio‑algorithms and home‑oriented‑appearance‑design. Leveraging integrated hardware‑software R&D capacity, the team balances audio‑visual‑performance, mechanical‑reliability and residential‑aesthetic‑qualities.
Compete for the "Design Oscar"of Consumer Goods
The Shop! Product Design Awards are open to brand owners, agencies, designers, and teams from around the world, covering a wide range of categories including home appliances, consumer electronics, fashion lifestyle, baby products, beauty and personal care, food and beverage packaging, and communication design. The new season is now open for entries, with the submission deadline on November 30. We look forward to your participation in defining the global trendsetter for consumer goods design.
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