Shihua Divine Liquor
Category
Communication Design Beverage Packaging
Year
2025
Award
WINNER
Design Company
HUBEI SHIHUA LIQUOR CO.,LTD
Designer
Cao Lubo / Hu Xiaoqiang / Dai Pengfei
Manufacturer
HUBEI SHIHUA LIQUOR CO.,LTD
Description
The Shihua Divine Liquor packaging design combines traditional Chinese culture and modern aesthetics. The liquor bottle boasts a Taoist-inspired silhouette, structured with three concentric arcs for a comfortable grip. The ceramic bottle is clear and transparent in a celestial blue tone, adding a sense of freshness and elegance. This packaging design echoes the Taoist principle of "The Way Begets One, One Begets Two, Two Begets Three, Three Begets All Things". Its official hat-inspired cap features a "round inner, square outer" design with gilded trim, endowing the product with deep culture.